In 1927, Naturalizer had the revolutionary idea of creating stylish and comfortable shoes made just for women. The brand became known as “the shoe with the beautiful fit.” For 90 years, Naturalizer has understood that a woman’s favorite shoe is the one that delivers both style and comfort. Naturalizer remains committed to designing beautiful shoes that feel as good at the end of the day as they do at the beginning. And because of this commitment, with every Naturalizer shoe you will step into the N5 Contour Technology, a two-tiered exclusive comfort technology system. N5 Comfort, a superior experience that brings all day comfort through 5 essential features, flexibility, lightness, balance, cushioning and breathability. And N5 Contour, a premium comfort experience, that builds on the same 5 essentials with an innovative contoured foot bed that delivers comfort in every step. The Naturalizer woman is aged 30+ is an educated, working professional with diverse interests. She is up to date with current trends and chooses looks fit for her and her lifestyle. She wants shoes that look good, are comfortable and never sacrifice one for the other.